800 words 1. for segment b, which has a higher evaluation – tesla

 

800 words 

1. For segment B, which has a higher evaluation – Tesla or Mercedes Benz? How about for segment C?

2. Which of the three segments (A,B or C) has the highest attitude towards the brand Tesla? Why?

3. An individual from segment A is currently considering purchasing from one of the ten brands. According to the data, which two brands would he likely have the strongest attitude towards? Which brand does he have the lowest attitude towards?

4. How does each segment differ in terms of the relative importance of features when evaluating brands?

5. For segment C, what is Tesla’s main competitive advantage? Explain.

6. For segment B, what would be a false advantage for Mercedes Benz? Explain.

7. What type of choice heuristics do you think exist when consumers purchase cars?

8. What is cognitive dissonance, and how does it relate to choice heuristics and customer satisfaction/dissatisfaction?

Attachments area
 

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more